Heartland Innovation and Transformation Programme

For heartland enterprises aspiring to testbed their innovation ideas, to build capabilities and scale.

12-month programme that will provide curated training courses as well as a conducive ecosystem to support innovation.

About

As part of Our Heartlands 2025 vision, we want to create a hotbed of innovation and entrepreneurship to revitalise our local neighbourhoods.

The Heartland Innovation and Transformation Programme is a 12-month programme for heartland enterprises aspiring to testbed their innovation ideas, to build capabilities and scale. Enterprises on board the programme will have access to:

Mentorship from successful entrepreneurs
Networking opportunities through events and fireside chats
Curated training courses by Heartland Enterprise Centre Singapore (HECS) and selected Institutes of Higher Learning (IHLs)
Facilitated access to infrastructural resources at Centres of Innovation and IHLs
Affordable modular spaces at temporary locations in the pilot site of Ang Mo Kio Town Centre, or direct allocation of the Housing and Development Board's (HDB) vacant shop spaces through the HDB Enhanced Entrepreneur Scheme, to be rented from HDB at valuer-assessed market rent with 10% rental discount on the 1st term of the 3-year tenancy

Eligibility

Local enterprises with innovative ideas for their consumer-facing businesses
Business entity is registered and incorporated in Singapore
Has a minimum of 30% local shareholding
Has a group annual turnover not exceeding S$100 million per annum based on the most recent audited report, or group employment not exceeding 200 employees
Owns a physical storefront or shop and operates a business in the heartlands